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Sports recruiting education·2026·Thomas Anderson
1
account holding the course's contacts, conversations, calendar, payments and memberships

The CRM that follows every family from first contact to inside the course

The GoHighLevel account behind Calm Recruiting Mindset: contacts, conversations, calendar, opportunities, payments and memberships in one place, with tags and automations that move each person along based on what they do.

GoHighLevel CRMAutomationsTag based segmentationMemberships

From problem to solution

  1. 01 · The challenge

    Thomas Anderson's course attracts families and athletes from several fronts: the landing page, the entry quiz, calls and social media.

    Without a shared place, each contact stayed in whatever tool it came through, nobody knew who had gone cold and follow up depended on memory.

  2. 02 · What we did

    We set up the GoHighLevel account as the course's operations hub.

    Every contact comes in with its source and conversation history, calendar and payments live in the same place and course access is handled through memberships. Tags mark where each person stands, for example who has not replied in a while, and smart lists and automations take care of reactivating, reminding and following up without the team chasing anyone by hand.

How it comes together

GoHighLevel CRM
Automations
Tag based segmentation
Memberships
Outcome0

Inside the project

app.gohighlevel.com
Calm Recruiting Mindset contacts in GoHighLevel with smart lists, follow up tags and the conversations, calendars, opportunities, payments and memberships menu, with personal data blurred

Measurable results

0
One place for everything
Contacts, calendar, payments and memberships
Auto
Follow up
Tags and flows based on behaviour
Lists
Smart segments
To reactivate whoever goes cold

Services used on this project

Tech stack used

  • GoHighLevel

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