The platform where 50 people serve clients across the world
My University is where USP's team works: messaging with university coaches, a custom university search, and everything wired into the CRM.
From problem to solution
- 01 · The challenge
USP has more than 50 people across several countries serving over 2,000 clients.
Every conversation with a university coach, every university search and every follow-up lived in a different tool, so nobody could see the full picture of a client without opening four tabs.
- 02 · What we did
We built a single platform that brings all three together: internal messaging across the team and external messaging with coaches, a custom university search built around the criteria advisors actually use, and CRM integration so every interaction lands where it belongs.
How it comes together
Inside the project
Measurable results
Services used on this project
Tech stack used
- PHP
- HubSpot
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